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UA in UK Fashion Show during London Fashion Week 2026 - 8th Edition
- models714
- Jul 28
- 4 min read
Updated: 1 day ago
The UA in UK Fashion Show returns for its 8th edition on 18 September 2026 as part of the official London Fashion Week programme.
Organised by Volkova Agency and the UA in UK Community, the showcase continues to bring Ukrainian fashion to an international audience, connecting designers with buyers, media, stylists, influencers, and fashion professionals from around the world.
Over the years, the project has become more than a runway presentation. It is an international platform where creativity, business, networking, and cultural dialogue come together, creating new opportunities for Ukrainian fashion brands in the UK and European markets.
Whether you are attending as a guest, designer, buyer, media representative, or fashion professional, the evening offers a unique opportunity to discover new collections while building valuable industry connections.
See How It Looked Last Season
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Event Details
Date: 18 September 2026
Time: 19:00-22:00
Location: Salters’ Hall, London Wall Place, EC2Y 5DE
Programme
19:00 Welcome drinks & guest arrival
20:00 UA in UK Fashion Show
21:00 Networking & Afterparty
22:00 Event closes
Why Attend the UA in UK Fashion Show London Fashion Week
The UA in UK Fashion Show offers far more than a traditional runway presentation.
Guests can expect:
carefully curated designer collections
international fashion audience
buyers and retail professionals
editors and media representatives
influencers and content creators
networking opportunities
premium hospitality
an inspiring cultural atmosphere during London Fashion Week
Every edition brings together established fashion professionals alongside emerging talent, creating valuable opportunities for collaboration and international exposure.
Ukrainian Designers on an International Stage
The runway will feature a carefully selected mix of emerging and established Ukrainian fashion brands presenting their newest collections to an international audience.
Participating designers gain visibility not only during the show itself but also through media coverage, digital promotion, professional photography, networking opportunities, and direct exposure to buyers and industry professionals attending London Fashion Week. The showcase continues to position Ukrainian creativity within one of the world's leading fashion capitals while helping brands expand internationally.
A Premium Fashion Networking Experience
The evening is designed to encourage meaningful conversations beyond the runway.
Guests include: buyers, retailers, fashion editors, PR agencies, photographers, stylists, influencers, investors, fashion entrepreneurs. The networking session following the runway presentation allows participants to establish professional relationships in an elegant and relaxed environment.
Apply as a Fashion Designer
Applications are now open for designers wishing to present their collections during the 8th edition of the UA in UK Fashion Show.
Participating brands receive:
runway presentation
backstage coordination
professional models
media exposure
official photography & video
networking with buyers and industry professionals
promotion across Volkova Agency and UA in UK Community platforms
Designer participation packages are available here.
Official Model Casting
All runway models participating in the September showcase are selected exclusively through the official Volkova Agency casting.
Casting date: 16 September
The casting is open to unsigned professional and aspiring models who meet the project requirements.
Sponsorship & Partnership Opportunities
The UA in UK Fashion Show collaborates with carefully selected partners whose products and services complement the premium guest experience.
We welcome enquiries from: beauty brands, beverage partners, luxury brands, jewellery designers, lifestyle companies, hospitality partners, technology partners, media platforms.
Join the Beauty Team
We are currently accepting applications from experienced:
Hair Stylists
Makeup Artists
Nail Artists
Beauty Assistants
Beauty professionals become part of the backstage production team working alongside designers, models, photographers, and the creative direction team.
Join Our Volunteer Team
Every successful fashion show is made possible by a dedicated team working behind the scenes. We are currently looking for enthusiastic volunteers to support the UA in UK Fashion Show London Fashion Week in a variety of roles throughout the event.
Volunteer opportunities include: guest registration and front-of-house support, backstage coordination, dressing assistance, VIP and media support, photographer and production assistance, event logistics and guest experience.
Volunteering is an excellent opportunity to gain hands-on experience during London Fashion Week, expand your professional network, and work alongside designers, models, photographers, stylists, and fashion industry professionals. Whether you're building a career in fashion, events, PR, or creative production, joining our volunteer team is a great way to become part of an international fashion event.
Frequently Asked Questions
Do I need to attend the casting in person?
Yes. All castings are conducted exclusively in person. We do not organise online, video, or private castings.
Do you provide UK visas or invitation documents?
No. Participants are responsible for arranging their own visas and travel documentation. We do not issue visa support documents.
Do you provide accommodation or reimburse travel expenses?
No. Participants are responsible for their own accommodation, transportation, and travel costs.
Can children apply?
No. This event is open to adult models only.
Is participation free for models?
Participation in the showcase is available through our professional PR package designed for selected models. For current participation fees and package information, please contact us by email.
Which fashion brands can apply?
We welcome contemporary fashion brands presenting womenswear, menswear, accessories, footwear, and lifestyle fashion.
We currently do not accept:
swimwear
lingerie
bridal fashion
childrenswear
ethnic or traditional clothing collections
If your brand falls into one of these categories, we offer alternative showcase formats. Please contact us for further information.
What happens after my brand is accepted?
Once your participation is confirmed, you will receive a preparation pack explaining every stage of the production process, including contracts, promotional materials, deadlines, backstage coordination, styling preferences, music submission, logistics, fittings, and show preparations.
What materials do designers need to prepare?
Participating designers will be asked to provide:
brand logo
collection images and videos
promotional materials
styling preferences
runway music
collection delivery details (if attending remotely)
Detailed production guidelines and deadlines are provided after confirmation.
When are fittings and model selection?
The official fitting session and final model selection for participating brands will take place on 16 September 2026.
Looking Ahead
The UA in UK Fashion Show remains an important platform for promoting Ukrainian designers, expanding international partnerships, and connecting fashion with business and culture.
For partnerships and collaborations
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