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SO...? Fragrance Delish Pop-Up Launch
DATE
April 2026
BRAND
SO...? Fragrance
https://sofragrance.com/
LOCATION
Hiya Boba, London
https://www.instagram.com/hiya.boba
INFLUENCERS
Aleksandra Volkova
- https://www.instagram.com/volkova_aleksandra/
Inga - https://www.instagram.com/inga_patl/
Anju - https://www.instagram.com/anju093084/
Nataliia Korzhytska - https://www.instagram.com/netkorzh/
Maya Rosenbaum - https://www.instagram.com/theluxuriouscat/
Som - https://www.instagram.com/somriddho/
Viktoriia - https://www.instagram.com/vika_zhyrnova/
SERVICES DELIVERED
Influencer Sourcing • Creator Management • Guest List Coordination • Brand Collaboration • Campaign Coordination • Event Attendance Management
RESULTS
Successfully connected SO...? Fragrance with a curated group of lifestyle and beauty creators during its London pop-up launch, generating authentic brand interactions and strengthening awareness of the new Delish fragrance collection through trusted creator experiences.
MEDIA COVERAGE
7 creators attended the launch event and shared branded lifestyle content across Instagram, including Reels, Stories, and photo posts. Based on the confirmed creator audience, the collaboration delivered a combined potential reach of 20K+ followers, with additional organic exposure generated through brand, venue, and attendee content across social media.
https://www.instagram.com/p/DW-Q-tijOEH/
Volkova Agency partnered with SO...? Fragrance to support the London launch of the Delish fragrance collection through an immersive influencer pop-up experience. The agency brought together lifestyle and beauty creators to attend the activation, generating authentic content that introduced the new gourmand-inspired fragrance range to engaged audiences across social media.