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AESTURA UK Launch

Date

June 2026

Location

59 Greek Street, Soho, London

Brand

AESTURA UK
https://int.aestura.com/

Retail Partner

Sephora UK
https://www.sephora.co.uk/

PR Agency

Capsule Comms
https://capsulecomms.com/

Campaign Type

Beauty Influencer Event

INFLUENCER LINE-UP

Influencer Audience
Aleksandra Volkova - 17.6K - https://www.instagram.com/volkova_aleksandra/
Kristina Mazur-Kleitsun - 909 - https://www.instagram.com/kristina_kleitsun/
Valeriia Dzul - 1.8K - https://www.instagram.com/valeriia.dzul/
Tatiana Shiawase - 2K - https://www.instagram.com/tatiana_shiawase/
Kokorin Dima - 10K - https://www.instagram.com/kokorindima/

Combined audience: 33K+ followers across Instagram and TikTok.

SERVICES DELIVERED

Beauty PR
Influencer Sourcing
Guest List Management
Influencer Event Coordination
Brand Partnerships
Creator Relations
Social Media Activation
Campaign Management

RESULTS

Curated and managed a group of lifestyle and beauty creators for the UK launch of AESTURA.
Generated authentic event coverage through creator-led Instagram and TikTok content.
Produced social media content showcasing the brand experience, product discovery and event atmosphere.
Increased awareness of AESTURA's official UK launch in partnership with Sephora UK.
Delivered organic exposure across multiple creator audiences within the UK beauty and lifestyle community.
Strengthened brand visibility through coordinated influencer attendance and premium event content.

MEDIA COVERAGE

Aleksandra Volkova - https://www.instagram.com/p/DZR0sOUt_lS/
Kristina Mazur-Kleitsun - https://www.instagram.com/p/DZSKk7pNk_R/
Valeriia Dzul - https://www.instagram.com/p/DZPpfOPMwUa/
Tatiana Shiawase - https://www.instagram.com/p/DZPgtbROCuM/
Kokorin Dima - https://www.instagram.com/p/DZSJRTuq8XG/
AESTURA UK
Sephora UK
Capsule Comms
Volkova Agency

Volkova Agency organized an influencer activation for the UK launch of AESTURA, the Korean skincare brand, in collaboration with Sephora UK. Bringing together a curated group of London-based lifestyle, beauty and fashion creators, the campaign generated authentic social media coverage, increased brand awareness and showcased the launch event through engaging creator content.